The Facebook search plateau

The Facebook search plateau

I check on this every 6 months or so. Here’s the search trend for Facebook:

Everyone basically knows about Facebook now. Contrast this with Twitter:

All that being said, Twitter has such a smaller footprint compared to Facebook that it seems obvious that it will “peak” far below Facebook in both mindshare and public utilization. I do find it interesting that Facebook peaked literally months about The Social Network.

Razib Khan